Throughout most of modern-day business, the color green has traditionally been associated with money and wealth. But in the 21st century, green is more commonly used in business circles to describe sustainable or environmentally conscious initiatives. Continue reading
Why does saving the planet cost us more than destroying it? Seems like everything that is “green” or “ eco-friendly” cost more. Shouldn’t the things that are destroying us have a premium price instead? How can you get eco-friendly with your trade exhibit without starting from square one? Continue reading
To maximize productivity and profit, every business needs to have a clear reason for existing. These four recommendations help business owners define that “reason.” Continue reading
How do you develop and implement environmental communications strategies that serve stakeholders and provide positive results for companies? Elise Mitchell is President and CEO of Mitchell Communications Group, and has more than 20 years of experience in public relations. Here are her tips for communicating effectively about environmental issues. Continue reading
Green is the new black, and greening up your business is not a “new age” concept anymore. The wave of corporate environmental responsibility has become a mainstream concept as technologies improve, and the reality of limited natural resources scream at us each time we pass a gas pump. What does “green” mean for small businesses? Continue reading
Sustainability is simply a way of thinking about doing business in a way that benefits your company, customers and, it as it happens, the planet, as well. After all, when has it ever made good business sense to be inefficient or to pay for unnecessary materials? How do you get started? Here’s a primer of helpful definitions, resources and organizations to help you learn more about sustainability in your industry. Continue reading
An alternative lender of low-interest micro-loans in Northwest Arkansas Continue reading
hether a new business owner or a seasoned vet, a yearly marketing plan is a must for your business. Not having a plan is like going somewhere you have never been and not using a map. Here are five elements to integrate into your company’s plan. Continue reading
The Big Three has often referred to the three major automobile manufacturers in America; the Big Three television networks in the United States; and the historical reference, which began with the Big Three World War II leaders. Here are The Big Three in business. Continue reading
Many people go into business with a dream to make lots of money. The harsh reality is that in small business, making money is much easier said than done. The starting point is for business owners to understand their break-even point. Break-even analysis is a tool small business owners can use to understand when their business will be able to cover its expenses and begin to make a profit. Continue reading
